All projects

QR Menu & Brand2026

Palmy

Good coffee. Brighter days.

A menu you read the way you read a beach.

Palmy menu: five drink categories in a row under the question "what are we choosing today?"

The Idea

Palmy is a tropical caffee, so the menu behaves like one: a slow wheel of categories, warm light, generous type and photography that lets the food breathe. The whole thing lives behind a QR code on the table.

Warmth is a design decision.

The room first

The identity started from the light in the room, not from a logo grid.

The opening frame: the Palmy wordmark and its palm alone on cream
The coffee category: 45 items with their prices, numbered down two columns
Start a Project